Vancouver Island MusicFest appeals to food vendors – Victoria News


Vancouver Island MusicFest executive producer Doug Cox faces an unexpected challenge as he puts the finishing touches to preparations for this year’s festival.

He has trouble drawing the food vendors.

“We have seven or eight food trucks signed up so far,” the festival’s executive producer said. “But it’s still very light, compared to what we usually have.”

With most food vendors coming back year after year, Cox said it surprised him.

“I didn’t (saw that coming) at all,” he said. “But because of COVID, many of them are now closed or struggling to find staff. We heard from a few of them that they just can’t get the staff.

All information for the application process is online at

“We’re just keeping the applications open, because we want to get as many vendors as possible,” Cox said.

The Vancouver Island MusicFest takes place at the Comox Valley Fairgrounds, July 8-10.

Cox said ticket sales have been excellent and he expects nearly 10,000 customers each day.

“We’re anticipating a very large crowd, and it’s like a captive audience for these food vendors. Many people are hungry, so this is a great opportunity.

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